• Introducing Nextra Body-All Over Whole Body Anti-Aging Moisturizer

      Introducing Nextra Body Now Available Rejuvenating Lotion Collagen Builder: Whole Body Anti-Aging Moisturizer with Hyaluronic acid, Betulinic acid, and Keys® Element 6 Introducing Keys® Nextra Body, a transformative power of rejuvenating base lotion that unveils your most youthful, radiant skin from head to toe. This probiome-friendly, all-natural formula harnesses the synergy of cutting-edge ingredients like hyaluronic acid and betulinic acid with time-honored botanicals to comprehensively address the signs of aging. Expect improved hydration, firmness, elasticity, tone, and texture with regular use of this luscious, fast-absorbing moisturizer. Embrace ageless beauty, naturally. Initially designed as a base lotion for Under Tortuga’s super emollient lotion, Nextra Body became a head-to-toe base-level rejuvenator…

  • Nextra Body New Product Coming November

    Coming November 2024 Glow Beyond Limits with Nextra Body New Product Unveil radiant skin with the all-new Nextra Body—a revolutionary skincare solution designed to nourish and rejuvenate your skin from head to toe. Nextra Body is infused with a blend of natural, skin-loving ingredients that work harmoniously to: Hydrate Deeply: Lock in moisture for a supple, youthful glow Brighten Naturally: Illuminate your skin tone and reduce dullness Smooth Effortlessly: Minimize the appearance of fine lines and wrinkles Protect Holistically: Defend against environmental stressors Transform your skincare routine with this luxurious formula that leaves your skin feeling refreshed, revitalized, and ready to shine. Whether you’re preparing for a special occasion or…

  • Nature’s Secret to Soothing Skin: Discover MetaClean Soap with Ayurvedic Neem & Karanja Oil

    MetaClean with Ayurvedic Neem & Karanja Oil MetaClean Shampoo Soap by Keys is a unique product that combines the traditional benefits of Castile soap with the therapeutic properties of Ayurvedic oils, specifically Neem and Karanja oil. This article delves into the features, benefits, and advantages of MetaClean Soap, highlighting its natural, chemical-free formulation and its suitability for addressing common skin disorders, itching, and allergies. Features of MetaClean Soap Natural Ayurvedic Ingredients: MetaClean incorporates expeller-pressed Neem and Karanja oil, known for their skin-enhancing properties. These oils have been used in Ayurvedic medicine for centuries to treat various skin conditions. Chemical-Free Castile Base: The soap uses a Castile base, traditionally made from…

  • Unlock the Secret to Radiant Skin with Island Rx Liquid Soap

    Nature’s Answer to Skin Health! Keys Island Rx Liquid Castile Soap stands out in the realm of natural skincare products, offering a unique blend of benefits for the skin. This article delves into the features, benefits, and advantages of using Keys Island Rx Liquid Castile Soap, highlighting its significance in promoting healthy skin. Features of Keys Island Rx Liquid Castile Soap Pure Castile Base: At its core, Keys Island Rx Liquid Soap is a pure Castile soap, traditionally made from olive oil, known for its mildness and versatility. Specially Formulated for Sensitive Skin: It is hypoallergenic, making it an ideal option for individuals with sensitive skin or those prone to…

  • New Luminos PLUS with Zinc Oxide for Problem Skin

    We are happy and super excited to announce a new product called Luminos PLUS with Zinc Oxide. It is a wide-range anti-aging product because it protects and restores across many fronts. Luminos PLUS Zinc Oxide is another tool in staving off aging caused by our environment. We are still 100% advocates of covering up with UPF clothing, a big UPF hat, UV protective sunglasses, and sunscreen on exposed areas. Luminos PLUS is a way to fight back time. luminos PLUS is genuinely a bit of a time machine that even makes this guy look better and younger.

  • Benefits of Alkaline – Healthier Skin from Diet

    The Benefits of Alkaline Balance: Nurturing Health and Vitality Overview Dietary experts say that if you want healthier, alkaline balance skin, you first must start with an alkaline diet. I agree that our societal diet trends are turning us into a more acidic species. We promote alkalinity balancing using our Castile soap for the skin. Ideally, when we consume a more alkaline diet, the skin follows. It is, in part, a study of the ends justifying the means.  Introduction In pursuing optimal health and well-being, many people have focused on the pH balance within their bodies. Maintaining an alkaline environment within the body has gained traction as a potential path…

  • Eczema – It’s Probably the Chemicals in Your Life!

    Eczema is a catchall term for a lot of doctors. The cause is unknown, but some of us suspect chemicals in everyday products. Common culprits for chemically induced eczema are sulfates in laundry detergents, PEG (propylene glycol) in just about everything, and parabens (a biocide in most products). So, we have heard from our customers that finding the cause of skin irritation is much more important than giving it a name. Doc’s want to name it so they can prescribe steroids and topical antibiotics. This seems to make things worse, with usually a fast relief and then a return of the irritation with a vengeance. Our customers tell us that…

  • Grace and Frankie Netflix and Keys

    Over the months of the last season for Grace and Frankie, we have had numerous inquiries asking if the Eye Butter referred to in Season 7 of Grace and Frankie is Keys® Eye Butter. First, for the non-followers of the show, Grace and Frankie is an American comedy television series aired by Netflix. The series stars Jane Fonda and Lily Tomlin as the eponymous Grace Hanson and Frankie Bergstein, two aging women who form an unlikely friendship after their husbands reveal they are in love with each other and plan to get married. Throughout season 7 of the show, Grace's skin care company reference Eye Butter as their new planned…

  • Inflation? Recession? – Time To Buy Quality

    Inflation or Recession or Both? I recently listened in on a financial advisory call from our bank Wells Fargo.  It was equally interesting and confusing.  I came away from the call with some very specific thoughts that I want to share from a Keys® perspective. Depending on who you talk to, we are experiencing unwarranted inflation with recession hiding in plain sight.  So, naturally these are times to be thrifty, but thrifty does not mean cheap. Unfortunately, cheap is the go-to option for some when trying to save money. Out of pocket is out of pocket. When you weigh and make decisions on the outcomes and performance of a product,…

  • The Quest for the Fountain of Youth. Tamanu Oil?

    Skin Health & Anti-Aging   When we started Keys, it was for my sweetie’s battle against Melanoma. As the story goes, her surgery was successful, but her battle against the prescription skincare seemed futile. I had to find ingredients in the natural world to help her skin recover and flourish in a hostile environment. Besides finding ingredients and combining them into products that work for all sorts of skin issues, it started a quest for unique natural ingredients that became a part of our DNA. Also, a part of our DNA is your well-being in our search for products that solve your skin problems and make you feel good. Where…

  • Our New Hand Sanitizer – And A Few Heroes

    Keys has a new interim product and it is a maximum strength hand sanitizer. Our Extra Strength Hand Sanitizer took just 20 minutes to develop and seven days to manufacture, market, and start delivering. Seven days total from concept to delivery with lots of heroes to thank along the way.

  • Craft Distillers – Covid Heroes of a Different Kind

    Recognizing Craft Distillers – They May Just Have Saved A Lot of Lives Our new hand sanitizer can be refilled at home. The lead article shows you how to make it. We are a small company and are selling our extra strength sanitizer near cost, but another feel-good story is the distilleries around the world that are stepping up to the cause to make hand sanitizers or sell/give away grain alcohol to make your own. First, recognize that the two biggest fighters of Covid-19 and any other virus are hand washing with simple soap and strong alcohol-based hand sanitizers. Both help to kill the virus in different ways. Both are…

  • Just Wash Hands

    Yes, it is flu season, and traveling is getting to be a more significant concern. It is the time of year to write about not only how to wash your hands, but why doing it the wrong way can hurt. Many years ago, we researched the University of California Irvine on proper handwashing as a means to stay healthy during flu and virus outbreaks. The study formed our opinion, which I will share here. The primary purpose of washing your hands is not to spread viruses to your face. The average person touches their face about 50 times a day. When I mentally checked in with how often I touch…

  • Micelle Cleansers – Beware Petroleum Micelle’s

    Micelle Cleansing Everywhere you read, people are introducing micellar water, micellar cleansers, and micellar tonics. Funny, when we launched our Island Rx Micellar cleanser 16 years ago, not many listened or cared. What did happen, though, is that it became one of our top selling products because of our vegan micellar structure. The reason for that is that micelle in the soap makes it clean deeper and leaves the skin not harmed like chemical-based detergent facial cleansers. Micelle is Not a Chemical Over the years, the general first question we get about Island Rx, MetaClean, and Windsurfer is, “Are Micelle a chemical?” No, it is an ionic structure created by…

  • Reversing Aging Damaged Skin?

    Can my skin recover after years of damage? Yes. I recently had a 60-year-old woman ask me if there is a way to reverse the damage she had done to her skin over the years. She elaborated that she had tanned too much in her teens, lives in a desert environment, smoked, and spent her business years flying and scurrying around airports. Looking at my skin, she commented that she’s never looked that good. It was a nice compliment, I replied that it was many years of work and staying out of the sun, but you can improve reasonably quickly. Here is How. Our skin is our largest organ, but…

  • Keys Urban Shield – Wonder Ointment

    Urban Shield Jel is one of our best selling products because universally, it does so many things for the skin. Urban Shield is based on our Avo Jel replacement for petroleum jelly. Rather than being made from petroleum, our base is an identical jelly made from avocado oil. We add strategic Ayurvedic and homeopathic ingredients to turn it into a universal ointment that achieves multiple results for skin problems. The history of Urban Shield and its name was based on a request from friends that lived in New York City and Los Angeles that complained that their skin was being bombarded with chemicals in the cities that included hydrocarbon pollution…

  • Keys Epigenetic Skincare Products – Functional Skin Health

    There are many things that we can do in our lives to change our genetic processes. We have found that one of the significant enigmas as humans is inflammation. It is measurable, but at the same time, very distant and diverse. Inflammation is external chemical factors or internal changes like stress. Stress itself is unusual because anything the afflicts itself on our bodies is stress in a form. We have found that many chemicals used in skincare are often looked at as benign when viewed by itself and in micro quantities. However, when combined in an aggregate way or with other chemicals, the conglomerate creates physical stress on the body.

  • Keys Nextra Line Featuring NeoRetinol – Coming Soon!

    "Retinol is a vitamin A ester developed many years ago with side effects as legendary as it effects.  We have developed NeoRetinol that does all the same things as Retinol, but with none of the side effects."   Wendy Steele Keys CEO Retinol is the staple of everyone's skin regimen that wants to turn back the clock. Retinol is a vitamin A ester developed many years ago, primarily for acute acne sufferers. The effects are legendary, as are the side effects. Retinol claims to erase wrinkles and fine lines, but the drying, redness, and peeling flaking skin happen when you use too much too frequently. Lots of fakes on the market…

  • Keys® Story – About You and Us

    I have never told my story. Most of everything we have written is about Wendy's fight with Cancer and stupidity in the skincare market intermixed with how I created our products. So, since it is 15 years in business this year, I just felt like writing down my perspective of who we are. In 1994, I met the woman of my dreams. In 1997, I nearly lost her to Melanoma cancer. Dr. Hugh Greenway at Scripps in LaJolla, CA saved her life. The prescriptions so severely hurt her that the experience became the basis for the invention of our products. The experience changed my life and my purpose. Read our…

  • Keys Current Promotions & Sales

    Keys offers Monthly and Ongoing Promotions, Sales and Programs.  These programs change based on the time of years and what is popular.  You can save money by taking advantage of the sales, volume purchasing and by joining programs that we have created.

  • Keys CO-OP Save & Earn Reseller Program

    Keys CO-OP is a program for our customers that also have an entrepreneurial spirit. In other words, the program is a Keys Co-opportunity for you. We have created a program that permits our customers to buy at a special price and resell to their friends and family. Keys lovers can now make some money by reselling our products and get a nice discount for everything they want for themselves.

  • For Makeup Artists Only…Actors Too! Join Our Pro Team

    Keys Vanities Makeup Artist & Actors Pro Team Keys Vanities Pro Team entitles the professional makeup artist, and actors too, to unique benefits, including product discounts and exclusive access to tips and techniques. ...and the most exciting is a free membership in our Beta testing team where you will see new products and be able to test them before they are in production.

  • Canada – 10% Discount

    The Keys Canadian distributor of 15 years has decided to retire from her wholesale business. With the trade disputes, tariffs, taxes, high shipping costs, and currency imbalance, the business of wholesaling in Canada just became too much of a burden for her. Equally, selling wholesale into Canada has become equivalent to a loss for Keys.  We know that we have many loyal customers in Canada that we do not want to abandon, so we have created an incentive to buy direct from us. Canadian consumers should compare our US prices, take advantage of a 10% off permanent promotion we now offer and choose USPS First Class post. They will find…

  • Keys Reflex Probiome Serum

    Reflex ProBiome is our most potent anti-aging and age-reversing tool. Reflex is a blend of the highest quality and performing exotic oils from around the world. Use for dehydrated skin under makeup, with Luminos and Eye Butter for as brighter less tired appearance. Smoother and lightening, Reflex is one of our most popular and healthy products in the anti-aging fight. “Night Time is the Best Time!” This formula is designed to absorb quickly into dehydrated skin, allowing it to smooth, nourish, and brighten while providing a natural glow. Reflex is a rich source of antioxidants and fatty acids from a blend of certified organic whole oils with Miras extract we…

  • Keys Overview – 15 Years

    Business people have a thing they call an elevator speech. It is a short description of a business delivered on a short elevator ride that tells someone what your company does and its purpose. Recently I was, you guessed it, on an elevator and someone asked me what Keys does. Here is what I said: "Keys 15 Years of natural product development are easy to understand. They are whole natural ingredient products designed to perform by using a deep understanding of the skin. Products use the highest quality ingredients from around the world in therapeutic proportions. They do what they say they do without chemicals. Products include Anti-Aging Skincare, Naturopathic…

  • Keto Diet and Skincare!

    There are two ways you can save half of your skincare products price. Either you get 50% off the price, or you only have to use half as much. We have always said that a 100ml 4-ounce bottle of Luminos or Tortuga lotion is like getting a 600ml bottle of lotion. It is because there is almost no water in the formulation. All of the oils are concentrated and in therapeutic proportions. Avocado oil is our dominant oil, and the blend provides the highest possible concentration of emollients without chemicals. True, but what if you could use only half as much of Keys products and get the same results? Enter…

  • Micellar Water – FAD or Innovation

    Keys Island Rx Foaming wash is a patriarch of our line. With the popularity of micellar water cleansers, we thought it would be essential to point out that Island Rx has always been micelle-based. It has been that way since its introduction in 2004. Our society, especially beauty, is fad and fan based. Keys has always been a "Fan" based product line, but we have started a few "Fads" in our 15 years. More often than not, we have not been credited with some interesting trends. There is a difference between fads and fan-based products. Word of mouth advertising is generally associated with fan-based products and Fads with fake news.

  • Glacier Water Micelles and Other Natural Mysteries

    Island Rx Foaming “Glacier Water” Cleanser – All Natural, Chemical-Free Healing Foaming Wash for Skin Disorders, Itching, Allergies & Irritations. Our micellar abundant cleaning soap was developed for sensitive skin like the face and neck.  The micellar technology foaming applicator automatically dilutes the  Island Rx formulation so that it can be used directly on wet skin.  It is also great for bathing small children and babies. Island Rx was the first product we developed. With over 100 initial version, the product was developed for Wendy Steele after her bout with Melanoma. The basis for Island Rx is a 300-year-old Castile soap recipe with holistic and naturopathic influences in the form of healing essential…

  • Melanoma Awareness – Important

    The list is long. Dianne Keaton, Melanie Griffith, Hugh Jackman, and Anderson Cooper are all now advocates of skin cancer protection. There are several different types of skin cancer, including melanoma, basal cell skin cancer, and squamous cell skin cancer. Nonmelanoma skin cancer is a prevalent cancer in the United States, with more than 5 million people diagnosed each year. Basal cell carcinoma and squamous cell carcinoma, which are nonmelanoma skin cancers, are the most common types of skin cancer. Nonmelanoma skin cancers rarely spread to other parts of the body. Melanoma is an aggressive form of skin cancer. It is more likely to invade nearby tissues and spread to…

  • FDA Set to Ban Chemical Sunscreen Ingredients

      FDA Study Reports Chemical Sunscreens Enter Bloodstream in One-Day In a recent report and study by the FDA, it appears they are on a path to ban all chemical sunscreen ingredients used in most sunscreens on the market. Keys Solar Rx is a clear physical sunscreen using zinc oxide. The four chemicals studied — avobenzone, oxybenzone, ecamsule and octocrylene — are part of a dozen that the FDA recently said needed to be researched by manufacturers before they could be considered “generally regarded as safe and effective.” Excerpt: Wired Magazine Today, researchers at the FDA revealed the results of a small clinical trial designed to test how four of…

  • Your Skin & Omega 3’s

    Sardines for Beautiful Skin – Sardines = Omega 3’s! Sardines may be the best anti-aging secret going to protect and beautify your skin.  It The Omega 3 oils, collagen and proteins are the start of something beautiful…You! Forever, skin gurus have said there is a direct relationship between Omega 3 oil and beautiful, youthful skin. I agree. Also, it is the balance of Omega 3’s and Omega 6’s that is equally important. Too much Omega 6 is bad and can cause breakout on the skin and discoloration. Omega 3’s only is excellent, but balancing Omega 3, 6 and 9 is essential. It turns out the perfect combination is sardines. Don’t…

  • Keto Diet & Keys – Skin Is In The Game

    Keto and Skin – Carb-Free, Sugar-Free, Sodium-Free, Gluten-Free, Soy-Free Anti-Aging The revelation that some skin care products have sugars, carbs gluten and salt is stupefying and scary!  Clean products are not that hard to make if you know what you are doing. The Keto diet is sweeping the world and at Keys as well. In its purest form, we are switching our bodies from sugar burners to fat burning. Yes, the body runs on fat as well as sugar. There are lots of benefits to the switch, cutting out ALL sugar and limiting carbohydrates to under 20 gram a day. Yes, it will melt the weight off your body quickly,…

  • Canada Post – Shipping to Canada

    There Must Be A Reasonable Way to Ship to Canada? We have wanted to treat our northern neighbors and friends with an easy to use store so they’ll  could buy Keys products with ease.  Now maybe, we have figured out how to make it even easier. North America is one continent with some hard borders. Ironically based on interests, maybe our founders should have divided the continent vertically at the Mississippi River. But they didn’t, and it is difficult in shipping Keys products to Canada. The rub is that we have never been able to coordinate the US Postal Service and Canada Post Office to give consistent rates. Worse, some…

  • For Short Hair – Keys Mangrove Shampoo & Conditioner

    You love all your children equally, but sometimes those older more independent ones move to the corner of your eye. Mangrove Shampoo & Conditioner are among my oldest children and have matured into quite the adults. In product years, they are in their thirties and quite resourceful. Dynamic Duo Click To Buy When Mangrove Shampoo and Conditioner were born, I had a vision for them which was entirely different. They were going to be a one-stop go-to duo for men. Early on, our marketing people convinced me to focus more on people with short hair for the products. That was not how I perceived them and over time, they matured…

  • Galleyon Antibacterial Soap – A Multi-Use Wonder

    I have super sensitive skin. I am also a germaphobe. For that reason, I pay attention to everything that touches my skin. After all, this is the season when bugs and viruses seem to peak. Without a doubt, Galleyon Foaming Soap is my go-to product. It is naturally anti-bacterial and not a bactericide. Spearmint essential oils are effective cleansers. Therefore, it is not destroying the healthy microbiome on my skin. As a result, I use it not only for my hands, for my face as an extra cleanser and for sure on those things that ultimately touch my face. All year round I pay particular attention to my facial skin.…

  • Keys Skin Aid – Deodorant Alternative

    For 15 years, customers have asked me to develop a deodorant. When I asked specifics, what they wanted was an antiperspirant. I may have unintentionally given them what they wanted. About six months ago a young Keys fan texted me that he had been using our SkinAid as a deodorant and antiperspirant. I immediately corrected him that it probably would make a good deodorant, but was unlikely an antiperspirant. He quickly corrected me and said he noticed far less perspiration and he and his girlfriend loved the scent. Spicey and dry he said. So, I decided to try it and ask some of my beta testers.

  • Skin Pairings – Keys Guide to a Youthful Look

    One of my favorite people, Chef Jeff, recently hosted a terrific small plate and beer pairing event. It reminded me why I love food pairings. Why do pairings? So that foodies experience transformative dining experiences where great chefs create culinary magic! A scratch kitchen thoughtfully combining key ingredients into complementary flavor profiles is inspirational to us. It is why we love to talk about our favorite restaurants. And our favorite chefs. And our favorite foods. And it explains why delightful experiences become favorites.

  • Mangrove Hair & Skin Conditioner for Men

    I was at a classic style barber shop in Mesilla New Mexico. Sort of a man cave with traditional services. After the cut and shampoo, my barber laid a hot towel on my face. Then to my surprise, he conditioned my hair and then moved to my face. Yes, he used the same conditioner on my face and hair. It felt good, and I asked him to see the conditioner bottle to look at the ingredient. Full of junk, but the core ingredient caused me to think about our Mangrove conditioner. In keeping with the new writing trends, I tried it for a week with Keys Mangrove Conditioner. I wash…

  • Calluses a Gluten Connection?

    I was attending a panel discussion at an industry event. A researcher from Finland showed a study connection calluses on feet, knees, hands, and elbows to people having gluten intolerance. The speaker did not offer any solutions other than avoiding gluten. What was particularly interesting is that she did point out that it was a manifestation that covered those people with mild gluten intolerances as well as those with full-blown celiac disease. I asked her if there was a Psoriasis connection and she said there was, but not enough detail was available. We have noted that both our Tortuga lotion and MetaCare have a semi-fast-acting effect on calluses and Psoriasis.…

  • Island Rx for Acne

    Fifteen years ago, one of the first things we discovered about our Island Rx pure castile soap was its fantastic success with acne and backne. What we found was that the combination of slightly high alkalinity and the Clary Sage had a tremendous effect on controlling and reversing acne. Today it is available in two bottle types — the original liquid soap and a facial cleansing foamer version. The liquid version is a strong fighter for more acne and backne. The foamer is one of the most popular products we make for how good it cleans and moisturizes. The bonus is that, because it is Island Rx, you get daily…

  • Eczema – It’s Probably the Chemicals in Your Life!

    Eczema seems to be a catchall term for a lot of doctors. The cause is unknown, but some of us suspect chemicals in everyday products. Bob Root - Keys Founder Common culprits for chemically induced eczema are sulfates in laundry detergents, PEG (propylene glycol) in just about everything and parabens (a biocide in most products). So, what we have heard from our customers is that finding the cause of the skin irritation is much more important than giving it a name. Doc's seem to want to name it so they can prescribe steroids and topical antibiotics. We find this seems to make thing worse with usually a fast relief and…

  • Dog Groomers – Show and Tell

    Groomers, show me your hands! We travel all over the US with our dog Jasper. He is a snow-white Bichon Frise. Jasper's coat care requires grooming every six weeks. I google to find a master certified groomer in the area. My initial visit with the new groomer starts the same. I ask the groomer to show me their hands. I want to see the condition of their hands! Inflamed, irritated, dry or cracking hands are red flags. Their hands are evidence about what they are using to bathe the dogs. Ugly groomer hands mean irritating ingredients for the dog's skin and coat. Cheap grooming shampoo is the culprit. And after…

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